Resources

Celebrating Superb SEO(s): Q&A with Brad Webster Celebrating Superb SEO(s): Q&A with Brad Webster Bradley Webster, Senior SEO Lead at Herd, answers our questions about his SEO career. Read More
Zoopla Case Study Zoopla Case Study Find out how Sitebulb Cloud helps Zoopla to crawl and diagnose SEO issues at scale, both easily and affordably. Read More
Stock Management for SEO: Success in E-commerce Stock Management for SEO: Success in E-commerce In this ultimate guide to stock management for SEO, master the art of optimizing your inventory by expertly managing out-of-stock scenarios with precision. Read More
WhitworthSEO Case Study WhitworthSEO Case Study Learn how renowned SEO Charlie Whitworth came to Sitebulb for the JavaScript crawling, then leaned into its intuitive UI to build his own consultancy. Read More
How To Scale a Digital Agency: 5 Stage Blueprint How To Scale a Digital Agency: 5 Stage Blueprint Business growth coach & The OMG Center founder, Chris Simmance, walks you through how to scale a digital agency while also adding more value to your clients. Read More
Polemic Digital Case Study Polemic Digital Case Study Well-known SEO consultant, Barry Adams, explains how Sitebulb Cloud freed him from the anxiety that comes with using legacy cloud crawlers. Read More
Moving Traffic Media Case Study Moving Traffic Media Case Study Learn how Moving Traffic Media use Sitebulb Cloud to dramatically increase their team efficiency, allowing them to be more productive and consistent internally. Read More
SEO Challenges for Publishers SEO Challenges for Publishers The first in a series of articles exploring SEO for publishers, Emina Demiri-Watson explores 5 major challenges news sites face when it comes to search. Read More
The SEO Works Case Study The SEO Works Case Study Find out how The SEO Works used Sitebulb to help their client navigate a landscape teeming with technical intricacies and changing priorities, leading to a staggering upswing in worldwide traffic. Read More
How to Crawl JavaScript Websites How to Crawl JavaScript Websites How to configure Sitebulb to crawl and render JavaScript websites. Read More
StudioHawk Case Study StudioHawk Case Study Sophie Gibson, StudioHawk Tech SEO Director, has introduced Sitebulb to all the agencies she’s worked at! We find out why she loves the tool so much. Read More
How to Do an Accessibility Audit (For SEO) How to Do an Accessibility Audit (For SEO) Sam Torres walks you through how to conduct a site accessibility audit using Sitebulb, along with other tool recommendations. Read More
PeerSpot Case Study PeerSpot Case Study Read about how Sitebulb helped PeerSpot to successfully migrate to a new domain, resulting in explosive and continued growth. Read More
Walker Sands Case Study Walker Sands Case Study Discover how Walker Sands used Sitebulb to get to the bottom of a range of complicated JavaScript issues to reverse a huge drop in indexed pages, leading to a massive traffic increase from organic search. Read More
SEM Case Study SEM Case Study Read about how SEM used Sitebulb to tackle significant technical issues on streaming service Shahid, leading to a 860% YOY increase in revenue. Read More
Accessibility and SEO are Symbiotic Accessibility and SEO are Symbiotic We explore the way that technology interacts with website content, and how this dictates how websites should be designed and built. Read More
Cross Border Digital Case Study Cross Border Digital Case Study Learn how Cross Border Digital use Sitebulb Cloud to improve their service offering for enterprise customers, and allow their globally distributed team to share and access audit data. Read More
Intro to Why Good SEO Supports Accessibility Intro to Why Good SEO Supports Accessibility We explore how the ongoing evolution of SEO means that it intersects and overlaps with accessibility in a number of different ways. Read More
Wolfgang Digital Case Study Wolfgang Digital Case Study Learn how Wolfgang Digital use Sitebulb not only for their technical audits, but also to help them pitch and win business, with this case study of a website migration done properly. Read More
How JavaScript Rendering Affects Google Indexing How JavaScript Rendering Affects Google Indexing Understand the crucial role that JavaScript rendering plays in Google's indexing process. Read More
OnlineMarkethink Case Study OnlineMarkethink Case Study Learn how Sitebulb’s data visualizations, code coverage analysis, and JavaScript crawling improved Arnout’s conversations with stakeholders. Read More
Chief Outsiders Case Study Chief Outsiders Case Study Learn how Angela Hill, Fractional CMO with Chief Outsiders streamlined her SEO audit process leveraging Sitebulb software to win an AI innovation award. Read More
Bring Digital Case Study Bring Digital Case Study Chris Lever loves Sitebulb’s speed, intuitive interface, and data visualizations. Learn how he’s getting the most out of Sitebulb Cloud for client migrations. Read More
Webinar: Mobile/Desktop Parity Webinar: Mobile/Desktop Parity Q&A Webinar livestream recording with guest experts Cindy Krum and Colt Sliva Read More
Webinar: CMS Migration Guide for SEOs Webinar: CMS Migration Guide for SEOs Kristina Azarenko gives her insights on how to move your website without losing traffic. Read More
SEO Testing, An Argument for Using Data in SEO SEO Testing, An Argument for Using Data in SEO How and why to use SEO testing to ensure the right SEO changes get made. Read More
How to Do a Link Audit for SEO How to Do a Link Audit for SEO Natalie Arney gives her insights on how to carry out internal link audits for SEO. Read More
The Ultimate Guide to XML Sitemaps for SEO The Ultimate Guide to XML Sitemaps for SEO Become Google's chief tour guide for your website! Read More
What SEOs Need to Know About Core Web Vitals & Performance Testing What SEOs Need to Know About Core Web Vitals & Performance Testing A guide to help SEOs better understand Core Web Vitals and website performance. Read More
Guide to Duplicate Content & SEO Guide to Duplicate Content & SEO Learn why duplicate content is bad for SEO, plus how to find & fix it. Read More
How to Conduct a Technical SEO Site Audit How to Conduct a Technical SEO Site Audit Izzy Wisniewska takes us through her process on how to conduct, structure and communicate technical SEO audits. Read More
Schema Markup Validator Bookmarklet Schema Markup Validator Bookmarklet Quickly load any page into the Schema Markup Validator with one click. Read More
Ultimate Guide to 301 Redirects (& 302) Ultimate Guide to 301 Redirects (& 302) Everything you need to know about redirects and why they're important for SEO. Read More
How to Audit Websites on Different CMS Platforms How to Audit Websites on Different CMS Platforms Why a website's CMS is important for SEO, and what to consider when doing an SEO audit. Read More
How to Organize a Site Audit for SEO How to Organize a Site Audit for SEO How to plan, structure, and carry out your audits to get the most value from them. Read More
How to Find & Fix Orphan Pages How to Find & Fix Orphan Pages What they are, what causes them, why they're bad for SEO, and how to find & fix them. Read More
Internal Link Optimization for SEO Internal Link Optimization for SEO How to find & implement internal link optimisation opportunities for SEO. Read More
Automating Schema Structured Data on Sitebulb.com Automating Schema Structured Data on Sitebulb.com A case study demonstrating our approach for automated site-wide structured data. Read More
Guide to Broken Links & How to Fix Them Guide to Broken Links & How to Fix Them What broken links are, why they're important, and how to find & fix them. Read More
Types of SEO Audits: What They Are & Getting Started Types of SEO Audits: What They Are & Getting Started An overview of what SEO audits are, why they're important for SEO, and the time/costs involved. Read More
A Practical Introduction to Structured Data for SEO A Practical Introduction to Structured Data for SEO Ready to get started with structured data? Read More
Schema Markup Generators for Structured Data Schema Markup Generators for Structured Data Looking to use structured data to make your pages more eye-catching in SERPs? Read More
Node Identifiers: From Structured Data to Linked Data Node Identifiers: From Structured Data to Linked Data Learn how to use node identifiers to make structured data truly interconnected. Read More
Structured Data Testing Tool Alternatives Structured Data Testing Tool Alternatives How to validate structured data now that SDTT has been deprecated Read More
The Importance of Topic Clusters The Importance of Topic Clusters Topic Clusters for SEO - Maret explains what they are, why you need them, and how to implement. Read More
Schema and Rich Results Resources Schema and Rich Results Resources A collection the most useful resources on Schema, Google's Rich Results, and how to utilise them for SEO. Read More
How to Crawl Responsibly: The Need for (Less) Speed How to Crawl Responsibly: The Need for (Less) Speed Crawling faster is not always better. This guide outlines how Sitebulb crawls and how to understand crawl speed. Read More
Crawl Maps for SEO Crawl Maps for SEO Find out how to use Sitebulb's interactive Crawl Maps to explore website architecture. Read More
How to Optimize For Different Types of Featured Snippets How to Optimize For Different Types of Featured Snippets Emily Gertenbach runs through the basics of featured snippets, including what they are, the different types, and how to optimize for position 0. Read More
Technical SEO Considerations for News Publishers Technical SEO Considerations for News Publishers In the second in this series of articles for news websites & publishers, Emina Demiri-Watson explores 6 core technical SEO considerations. Read More
Key learnings from Women in Tech SEO Fest 2024 Key learnings from Women in Tech SEO Fest 2024 7 things Jojo Furnival learned from attending WTSFest London 2024, spanning accessibility, tech SEO, AI, search behaviour & more. Read More
Can Google Crawl JavaScript Links? Can Google Crawl JavaScript Links? In Ashleigh Noad’s guide to internal links and JavaScript, she answers common questions like can Google crawl JavaScript links? Read More
Do JavaScript Issues Hurt SEO? Do JavaScript Issues Hurt SEO? SEO Consultant Lauren Galvez answers a frequently asked question: do JavaScript errors hurt SEO? Read More
How to do a JavaScript Audit for SEO How to do a JavaScript Audit for SEO Digital genius Sam Torres of Gray Dot Co walks you through how to do a JavaScript audit using various tools, not just Sitebulb, and why it’s necessary. Read More
Webinar: Real-World JavaScript SEO Problems Webinar: Real-World JavaScript SEO Problems Aleyda Solis, Sam Torres & Arnout Hellemans join us to discuss the real-world SEO issues that arise from client-side JavaScript rendering. Must-watch! Read More
Automating SEO in a Publishing Business Automating SEO in a Publishing Business Caitlin Hathaway explains the challenges & solutions she encountered while automating and improving SEO processes in a publishing business. Read More
On-Page SEO and UGC Tips for Publishers On-Page SEO and UGC Tips for Publishers Thanks to Emina Demiri-Watson who shares her insights & tips into on-page SEO and UGC content for publishers and news sites. Read More
Why a Personal Website Is The Best Thing for Your SEO Career Why a Personal Website Is The Best Thing for Your SEO Career Learn why building a personal website is good for your career growth. Corina shares real-life examples of how creating a personal website has paid off. Read More
Webinar: SEO for News & Publishing Brands Webinar: SEO for News & Publishing Brands Barry Adams, Jessie Willms, Emina Demiri & Caitlin Hathaway join us to discuss SEO tactics for news websites and publishers. Read More
How to Design Website Navigation: Balancing SEO, UX, and Client Needs How to Design Website Navigation: Balancing SEO, UX, and Client Needs Dani Leitner walks us through how to design a website navigation that balances competing SEO, UX and client needs. Read More
Awesome Sitebulb Tricks: 10 Advanced Site Audit Techniques Awesome Sitebulb Tricks: 10 Advanced Site Audit Techniques Charlie Whitworth shares some advanced Sitebulb techniques you may not have considered when doing your technical SEO audits. Read More
Webinar: Agency Efficiency, Growth & Quality Webinar: Agency Efficiency, Growth & Quality Jeff Russell, Sabiha Shakil, Chris Simmance and Charlie Whitworth join us to discuss the biggest challenges for digital agencies in 2024. Read More
How To Deal With Expired Articles That Are No Longer Relevant How To Deal With Expired Articles That Are No Longer Relevant Thank you to Nafisah Mayun for this week’s contribution, which dives into the what, why and how of dealing with “expired” articles. Read now. Read More
Guide to Seasonal SEO: Optimize Your Website Year-Round Guide to Seasonal SEO: Optimize Your Website Year-Round Discover seasonal SEO strategies, expert tips, and actionable insights to leverage seasonal trends and drive targeted traffic to your site. Read More
Guide to Faceted Navigation for SEO by Emily Wassell Guide to Faceted Navigation for SEO by Emily Wassell Emily Wassell, Head of SEO at tmwi, shares her insights into faceted navigation for SEO, including best practices & tips for ecommerce websites. Read More
International SEO Strategy Mistakes: 8 Do’s & Don’ts International SEO Strategy Mistakes: 8 Do’s & Don’ts Raquel González gives us the top 8 mistakes that businesses make when it comes to their international SEO strategy, and what you should do instead! Read More
 Technical SEO for Ecommerce: Comprehensive Guide Technical SEO for Ecommerce: Comprehensive Guide Today we thank Sam Taylor, Technical SEO Lead at Evolved, who’s provided us with a comprehensive guide to technical SEO for ecommerce. Read More
Ecommerce Content Optimization: How to Outrank the Competition Ecommerce Content Optimization: How to Outrank the Competition Sam Taylor, Technical SEO Lead at Evolved, completes her comprehensive guide to outranking the competition, with ecommerce content optimization. Read More
Webinar: Ecommerce SEO & Growth Webinar: Ecommerce SEO & Growth Jamie Indigo, Luke Carthy, Ash Young & Rachel Anderson join us to discuss all things ecommerce SEO & growth in 2024. Read More
How To Conduct a Content Audit For Your Website How To Conduct a Content Audit For Your Website Learn how to conduct content audits and level up your content with this free audit template & step-by-step guide by Minnie Mururi. Read More
10 New JavaScript SEO Statistics for 2024 10 New JavaScript SEO Statistics for 2024 We did research into the understanding, investigation & auditing of JS. Here are 10 important JavaScript SEO statistics from that research. Read More
Linking the News: Off-Page SEO for News Sites Linking the News: Off-Page SEO for News Sites The last in Emina Demiri’s series of articles covering SEO for news sites and publishers, and today she’s diving into off-page SEO (a.k.a link building). Read More
Celebrating Superb SEO(s): Q&A with Kate Barlow Celebrating Superb SEO(s): Q&A with Kate Barlow We chat to Kate Barlow, Head of Digital at The CFO Centre, about her 20+ year career in SEO, her favourite tools, concerns for the industry, and more. Read More
SEO for Higher Education: 3 Unique Challenges SEO for Higher Education: 3 Unique Challenges This week, SEO Consultant Amanda King walks us through 3 key challenges she has encountered doing SEO for higher education institutions. Read More
Webinar: Google Data Leak, DOJ Trial & Algorithm Webinar: Google Data Leak, DOJ Trial & Algorithm Marie Haynes joins Patrick Hathaway to discuss learnings from the Google data leak, DOJ antitrust trial, and what we know about the algorithm. Read More
Navigating SERP Volatility With a Brand-Audience-First Approach Navigating SERP Volatility With a Brand-Audience-First Approach Freelance writer and SEO, Amaka Chukwuma, explains how to navigate SERP changes using a brand-audience-first approach for more sustainable SEO. Read More
Webinar: Optimizing for AI Outputs Webinar: Optimizing for AI Outputs Patrick Hathaway is joined by AI Consultant, Britney Muller, and Keyword Insights Co-founder, Andy Chadwick, to discuss how SEOs can optimize for AI outputs. Read More
Beginners Guide to Technical SEO Factors Beginners Guide to Technical SEO Factors Learn 8 essential technical SEO factors, how to find and fix them, plus tips from experts in the industry on communicating and staying ahead of the game. Read More
Beginners Guide to Landing Page SEO Beginners Guide to Landing Page SEO Are landing pages good for SEO? Rebecca Barnatt-Smith shares 5 ways to optimize your landing page SEO for more traffic. Read More
Multilingual SEO and Keyword Research Explained Multilingual SEO and Keyword Research Explained Learn how to properly execute a meaningful multilingual SEO strategy and keyword research in this guide by Veruska Anconitano. Read More
5 Steps to Enhance E-E-A-T for Better SEO Rankings 5 Steps to Enhance E-E-A-T for Better SEO Rankings Jason Hennessey provides his insight into how to improve E-E-A-T for better SEO rankings. Read More
Webinar: International SEO & Localization Webinar: International SEO & Localization Patrick Hathaway is joined by specialists Gianluca Fiorelli, Raquel Gonzalez and Zeph Snapp to discuss how international SEO and localization. Read More
SEO for Technology & SaaS Companies: Do’s & Don’ts SEO for Technology & SaaS Companies: Do’s & Don’ts Thank you to Erica Ylimäki for sharing her lessons learned from doing SEO for technology and SaaS companies. Read More
Beginner’s Guide to Shopify SEO Auditing Beginner’s Guide to Shopify SEO Auditing Learn how to improve your SEO on Shopify in this comprehensive guide to Shopify SEO auditing by Kate Parish. Read More
Dofollow and Nofollow Links: A Beginners Guide Dofollow and Nofollow Links: A Beginners Guide Kevin Dam shares everything you need to know about using dofollow and nofollow links in your digital marketing campaigns. Read More
Webinar: Website Migrations & Redirect Mapping Dos & Don’ts Webinar: Website Migrations & Redirect Mapping Dos & Don’ts Patrick Hathaway is joined by Mark Williams-Cook, Nikki Halliwell & Chris Lever to discuss website migrations & redirect mapping dos & don’ts. Read More
Data Modeling for SEO: A Step-by-Step Guide Data Modeling for SEO: A Step-by-Step Guide Julian Mangoka explores the benefits of data modeling for SEO and provides a step-by-step approach to creating one. Read More
How to Support your Website Deployment Workstream with Crawling How to Support your Website Deployment Workstream with Crawling Katie Cunningham shares her insights into how SEO can support website deployment via lower environment crawling. Read More
Entity SEO: Enhancing Search Visibility With Entities Entity SEO: Enhancing Search Visibility With Entities Thank you Izzy Brand for sharing her guide to entity SEO, complete with SEO advice and food analogies. Read More
4XX Errors: A Comprehensive Guide Using Sitebulb 4XX Errors: A Comprehensive Guide Using Sitebulb This guide by Chidinma Itsuokor explains 4XX errors, and how Sitebulb can detect and resolve them, so you can maintain a user-friendly website. Read More
How to Write THE Perfect SEO Ticket for Your Devs How to Write THE Perfect SEO Ticket for Your Devs This week, Gus Pelogia shows us exactly how to write SEO tickets so they’re perfectly clear for your developers to execute. Read More
 Guide to Canonical Tags & How to Audit Them Guide to Canonical Tags & How to Audit Them Stevy’s Liakopoulou’s guide to canonical tags covers what they are, how they work, common mistakes, best practices, and how to audit them. Read More
SEO in 2025: 4 Trends to Look Out For SEO in 2025: 4 Trends to Look Out For We review insights gleaned from the SEO community in 2024 & curate some key SEO trends to dominate 2025. Read More
Zero to 100 Looker Studio Guide for SEO Professionals Zero to 100 Looker Studio Guide for SEO Professionals In our final article of the year, Liam Lesani takes us through the ins and outs of using Looker Studio for SEO reporting. Read More

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