The reality of AI search today, why to pay attention to AI Overviews, and how to audit your AIO visibility. Inspired by Lily Grozeva’s process & toolstack.
In 2025 branded queries drive higher CTRs, trust, and visibility in AI powered search. Learn why they matter more than ever & how to adapt your SEO strategy.
Lily Grozeva walks attendees through AI Search auditing, helping brands understand how their websites are (or aren’t) showing up in LLMs & AI Overviews.
Aleyda Solis & Ray Grieselhuber discuss with Patrick how we can direct and track LLM crawlers, plus tactics for helping them find & understand content better.