This means that the URL in question has a title tag that is not in the <head>.
The title tag is considered important to help both users and search engines to quickly understand what content they can expect to find on the page.
The title tag is considered one of the most important on-page SEO factors, and fundamentally it should not be anywhere other than in the <head>. Since Google renders every indexable page, it may be the case that when they render the page, their headless browser actually fixes the HTML and puts the title tag back into the <head> before the HTML is parsed, but this certainly should not be relied upon.
The worst case scenario is that the title tag is ignored by search engines, which will likely lead to lower engagement or CTR from search results, and may also have an impact on search rankings.
This Hint will trigger for any internal URL that has a title tag that is outside the <head>.
This Hint will trigger for any URL that has a title tag in the <body>:
<!doctype html>
<html lang="en">
<head>
...
</head>
<body>
<title>Oh what a page title</title>
...
</body>
</html>
This issue will most likely be caused by one of two things:
In either case, this will typically require a developer to resolve this issue, so it should be sufficient to point out that the issue is occurring and flag it for them to find the root cause and fix it.
Title tags are important SEO factors, and it is considered best practice to try and include the main target keywords for the page in the title, whilst also communicating 'what the page is about.'
Find, fix and communicate technical issues with easy visuals, in-depth insights, & prioritized recommendations across 300+ SEO issues.
Get all the capability of Sitebulb Desktop, accessible via your web browser. Crawl at scale without project, crawl credit, or machine limits.