Articles, Guides & SEO Webinars

Enhance your learning with our SEO guides, articles, resources, and webinars (from Sitebulb team and guest experts). It's everything you need to do your best search optimization. We also have free SEO training courses!

Organic Social Visibility & Multimodal Search: How to Get Cited in LLMs Organic Social Visibility & Multimodal Search: How to Get Cited in LLMs
Original research on how social platforms rank in Google. Data-driven tactics for Instagram, YouTube optimization to increase SERP visibility and LLM citations.
Reddit Is No Longer Just a Nerd Forum. It's an AI Visibility Lever. Reddit Is No Longer Just a Nerd Forum. It's an AI Visibility Lever.
Andrew Shotland's Reddit experiment produced a 3x jump in AI overview citations. Here's what SEOs need to know about Reddit, brand mentions, and AI visibility.
The Role of Informational Content in the Age of LLMs The Role of Informational Content in the Age of LLMs
Aimee Jurenka talks us through how to handle informational content in the age of AI summarization, plus a handy optimization checklist.
Why Your SEO Strategy Still Matters for AI Search (And What Needs to Change) Why Your SEO Strategy Still Matters for AI Search (And What Needs to Change)
AI search needs traditional SEO foundations. But model bias means rankings alone aren't enough. Learn how to optimise for both from Jes Scholz and Dan Petrovic.
JavaScript SEO AMA with Sam Torres: 13 Questions & Answers JavaScript SEO AMA with Sam Torres: 13 Questions & Answers
We asked JavaScript whizz Sam Torres to join us for a JavaScript SEO AMA over on Reddit. Here are the questions and all her gold-nugget answers.
Beyond the Basics: How to Turn Crawl Data Into Strategic Actionable SEO Insights Beyond the Basics: How to Turn Crawl Data Into Strategic Actionable SEO Insights
Cassandra May shares valuable insights on auditing, data analysis, and what turns tactical SEO into strategic SEO.
Spam-Free Reddit for SEO Webinar: Visibility, Reputation, Community Spam-Free Reddit for SEO Webinar: Visibility, Reputation, Community
Andrew Shotland breaks down how brands and SEOs can use Reddit strategically, without getting ignored, downvoted, or banned. Essential learning!
Beyond Cosine Similarity: Testing Advanced Algorithms for SEO Content Analysis Beyond Cosine Similarity: Testing Advanced Algorithms for SEO Content Analysis
Discover which similarity algorithms work best for SEO content analysis beyond the standard cosine similarity. Our comprehensive testing reveals surprising results using Google Gemini embeddings.
These WordPress Website Mistakes Could Hurt Your Brand’s Credibility These WordPress Website Mistakes Could Hurt Your Brand’s Credibility
Rebecca Barnatt-Smith outlines some common Wordpress website mistakes, with real-world examples and what to do to fix them.
How to Develop an SEO Strategy: What Does the Data Say? How to Develop an SEO Strategy: What Does the Data Say?
Jess Bott breaks down how to develop an SEO strategy from scratch and what SEO data you need. Sense-check your strategies with this expert guide.
SEO in 2026: 17 Expert Tips & Predictions SEO in 2026: 17 Expert Tips & Predictions
SEOs from brightonSEO UK & Women in Tech SEO reveal their top tips and SEO predictions for 2026.
Webinar: Brand Visibility - Optimizing for AI Citations Webinar: Brand Visibility - Optimizing for AI Citations
Dan Petrovic & Jes Scholz join Patrick Hathaway to discuss the future of brand visibility and how to optimize for AI citations. A must-attend panel discussion.