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Articles and guides from Women in Tech SEO (WTS)

Ecommerce Content Optimization: A Guide to Outranking the Competition Ecommerce Content Optimization: A Guide to Outranking the Competition
Sam Taylor, Technical SEO Lead at Evolved, completes her comprehensive guide to outranking the competition, with ecommerce content optimization.
Technical SEO for Ecommerce: A Comprehensive Guide Technical SEO for Ecommerce: A Comprehensive Guide
Today we thank Sam Taylor, Technical SEO Lead at Evolved, who’s provided us with a comprehensive guide to technical SEO for ecommerce.
Guide to Faceted Navigation for SEO Guide to Faceted Navigation for SEO
Emily Wassell, Head of SEO at tmwi, shares her insights into faceted navigation for SEO, including best practices & tips for ecommerce websites.
Seasonal SEO: A Guide to Mastering the Fluctuations Seasonal SEO: A Guide to Mastering the Fluctuations
Discover seasonal SEO strategies, expert tips, and actionable insights to leverage seasonal trends and drive targeted traffic to your site.
How To Deal With Expired Articles That Are No Longer Relevant How To Deal With Expired Articles That Are No Longer Relevant
Thank you to Nafisah Mayun for this week’s contribution, which dives into the what, why and how of dealing with “expired” articles. Read now.
How to Design Website Navigation: Balancing SEO, UX, and Client Needs How to Design Website Navigation: Balancing SEO, UX, and Client Needs
Dani Leitner walks us through how to design a website navigation that balances competing SEO, UX and client needs.
Why a Personal Website Is The Best Thing for Your SEO Career Why a Personal Website Is The Best Thing for Your SEO Career
Learn why building a personal website is good for your career growth. Corina shares real-life examples of how creating a personal website has paid off.
Front-page Round-up: On-page SEO and UGC for Publishers Front-page Round-up: On-page SEO and UGC for Publishers
Thanks to Emina Demiri-Watson who shares her insights & tips into on-page SEO and UGC content for publishers and news sites.
Automating SEO in a Publishing Business Automating SEO in a Publishing Business
Caitlin Hathaway explains the challenges & solutions she encountered while automating and improving SEO processes in a publishing business.
How to Optimize For Different Types of Featured Snippets How to Optimize For Different Types of Featured Snippets
Emily Gertenbach runs through the basics of featured snippets, including what they are, the different types, and how to optimize for position 0.
How to Do a Javascript Audit for SEO How to Do a Javascript Audit for SEO
Digital genius Sam Torres of Gray Dot Co walks you through how to do a JavaScript audit using various tools, not just Sitebulb, and why it’s necessary.
8 Common JavaScript SEO Issues To Avoid 8 Common JavaScript SEO Issues To Avoid
SEO Consultant Lauren Galvez answers a frequently asked question: do JavaScript errors hurt SEO?