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Articles, Guides & SEO Webinars

Enhance your learning with our SEO guides, articles, resources, and webinars (from Sitebulb team and guest experts). It's everything you need to do your best search optimization. We also have free SEO training courses!

Duplicate Content SEO: Causes, Fixes & the AI Search Angle Duplicate Content SEO: Causes, Fixes & the AI Search Angle
The duplicate content guide for working SEOs. Covers causes, technical fixes, AI search implications, and how to actually get the recommendations implemented.
Schema Markup Validator Bookmarklet Schema Markup Validator Bookmarklet
Quickly load any page into the Schema Markup Validator with one click.
SEO Redirects: How to Use 301s, 302s, and Every Type That Matters SEO Redirects: How to Use 301s, 302s, and Every Type That Matters
When to use a 301, when a 302 is fine, and how to avoid the redirect mistakes that quietly kill rankings. A practical guide for SEO professionals.
How to Audit Websites Depending on The CMS How to Audit Websites Depending on The CMS
Platform-specific SEO issues for WordPress, Shopify, Wix, Squarespace, Drupal and headless CMS builds. Know what you're walking into before you crawl.
How to Organize a Site Audit for SEO How to Organize a Site Audit for SEO
How to plan, structure, and carry out your audits to get the most value from them.
How to Find & Fix Orphan Pages (And How to Prioritise Them) How to Find & Fix Orphan Pages (And How to Prioritise Them)
Orphan pages hurt rankings and waste crawl budget - but not all need fixing. How to find them, prioritise what matters, and get client buy-in.
Internal Link Optimisation for SEO: The Complete Guide Internal Link Optimisation for SEO: The Complete Guide
How to find internal linking opportunities, fix common mistakes, and build a link structure that helps Google understand your site. Practical, audit-ready guide.
Automating Schema Structured Data on Sitebulb.com Automating Schema Structured Data on Sitebulb.com
A case study demonstrating our approach for automated site-wide structured data.
Broken Links in SEO: How to Find and Fix Them Broken Links in SEO: How to Find and Fix Them
Broken links hurt crawlability, leak link equity, and frustrate users. Here's how to find them with GSC and crawl tools - and fix them fast.
Types of SEO Audits: What They Are & Getting Started Types of SEO Audits: What They Are & Getting Started
An overview of what SEO audits are, why they're important for SEO, and the time/costs involved.
Does Google Index JavaScript? Impact of JavaScript Rendering Does Google Index JavaScript? Impact of JavaScript Rendering
Understand the crucial role that JavaScript rendering plays in Google's indexing process.
A Practical Introduction to Structured Data for SEO A Practical Introduction to Structured Data for SEO
Ready to get started with structured data?