Tech SEO
Articles for every stage in your SEO journey. Jump on board.
The Ultimate Guide to XML Sitemaps for SEO
Everything you need to know about XML sitemaps for SEO - what to include, how to structure them, which tags actually matter, how to submit to Google and Bing, and how to audit for common errors.
What SEOs Need to Know About Core Web Vitals & Performance Testing
A guide to help SEOs better understand Core Web Vitals and website performance.
How to Conduct a Technical SEO Site Audit
Izzy Wisniewska takes us through her process on how to conduct, structure and communicate technical SEO audits.
Schema Markup Validator Bookmarklet
Quickly load any page into the Schema Markup Validator with one click.
SEO Redirects: How to Use 301s, 302s, and Every Type That Matters
When to use a 301, when a 302 is fine, and how to avoid the redirect mistakes that quietly kill rankings. A practical guide for SEO professionals.
How to Find & Fix Orphan Pages (And How to Prioritise Them)
Orphan pages hurt rankings and waste crawl budget - but not all need fixing. How to find them, prioritise what matters, and get client buy-in.
Automating Schema Structured Data on Sitebulb.com
A case study demonstrating our approach for automated site-wide structured data.
Does Google Index JavaScript? Impact of JavaScript Rendering
Understand the crucial role that JavaScript rendering plays in Google's indexing process.
Schema Markup Generators for Structured Data
Looking to use structured data to make your pages more eye-catching in SERPs?
Node Identifiers: From Structured Data to Linked Data
Learn how to use node identifiers to make structured data truly interconnected.
Best Structured Data Testing Tool Alternatives (2025 Update)
Best ways to validate structured data since Google's SDTT was deprecated. Brand new and updated for 2025.