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Unrepentant long-time SEO, consultant at Boom Online Marketing, and guest writer for Sitebulb.
Similarly sweary as Patrick, but does a much better job of hiding it (usually).
Why duplicate content is bad for SEO, and how to find & fix it.
Everything you need to know about redirects and why they're important for SEO.
Why a website's CMS is important for SEO, and what to consider when doing an SEO audit.
What they are, what causes them, why they're bad for SEO, and how to find & fix them.
How to find & implement internal link optimisation opportunities for SEO.
What broken links are, why they're important, and how to find & fix them.