Advanced SEO for the Age of AI. Starts 12 Nov.
Advanced SEO for the Age of AI.
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Jojo Furnival
Jojo is Marketing Manager at Sitebulb. She has 15 years' experience in content and SEO, with 10 of those agency-side. Jojo works closely with the SEO community, collaborating on webinars, articles, and training content that helps to upskill SEOs.
When Jojo isn’t wrestling with content, you can find her trudging through fields with her King Charles Cavalier.
Plain-text Lifelines: How to Make Medical Content Visible in AI Search
Jojo Furnival rounds up the best of Dan Taylor’s advice to help medical & healthcare websites ensure their content is visible in AI search.
SEO in the Era of AI Search: Talks From brightonSEO San Diego
October’s webinar is a repeat of TWO fantastic talks from brightonSEO San Diego featuring Dan Taylor & Joshua Boughton. Unmissable!
SEO Storytelling: Turning Jargon into Stories that Win Sprints
A guide to tailoring an enterprise SEO communication strategy that makes the C-suite, product, and engineering say: “Yep, that goes in the next sprint.”
The Invisible Web: What LLMs Miss (and Expose) on Your Site
Jojo Furnival summarizes some key points from expert JavaScript SEO trainers Sam Torres & Tory Gray on what LLMs can see on your website.
Webinar: Enterprise SEO Challenges & Solutions
Petra Kis-Herczegh and Robert Lora join Jojo Furnival to discuss enterprise SEO challenges and some brand new AI and human solutions to them.
How to Optimise Agent Relationships & Content for Better Real Estate Marketplace SEO
Practical strategies from Zach Chahalis & Robyn Lodge for influencing and optimising agent content for better real estate marketplace SEO.
SEO Testing with Low Traffic: How to Make Smart Calls on Small Sites
Based on Giulia Panozzo’s proven approach to SEO testing, here's how to make testing work for you, even with limited traffic and zero budget.
AI-Driven SEO: How to Audit Your Visibility & Stop Stressing About ChatGPT
The reality of AI search today, why to pay attention to AI Overviews, and how to audit your AIO visibility. Inspired by Lily Grozeva’s process & toolstack.
LLM Brand Visibility: What Does AI Think Your Brand Does?
Jojo Furnival breaks down LLM brand visibility, as recently discussed by Daniel Foley Carter, Chima Mmeje, and Dixon Jones in our webinar.
Webinar! The AI Search Toolkit: Audit Tactics, Tools & Techniques
Lily Grozeva walks attendees through AI Search auditing, helping brands understand how their websites are (or aren’t) showing up in LLMs & AI Overviews.
Managing AI Crawl Budget: The Cost & Considerations of LLM Bots
The hidden cost that's quietly creeping up on SEOs everywhere: managing your AI Crawl Budget. Jojo Furnival explores the issue with expert guests
Webinar! Brand SEO: Mastering Brand Authority in Generative Search
Daniel Foley Carter, Chima Mmeje, Dixon Jones join us to explore the growing importance of brand in an era increasingly dominated by AI-driven search.
Webinar: SEO for LLMs - Adapting to the AI-first Web
Aleyda Solis & Ray Grieselhuber discuss with Patrick how we can direct and track LLM crawlers, plus tactics for helping them find & understand content better.
Webinar: Marketplace SEO - AI, Scale & Structured Data
We've got Robyn Lodge of Zoopla and Zach Chahalis of apartments.com discussing the challenges & best practices of marketplace SEO.
The Silent SEO Killer: Rebrand Migration
What is an entity or brand migration? What could go wrong? And, most importantly, how do you do it properly without tanking your traffic?
Webinar: SEO Test Lab! An SEO Testing Workshop
In an extra-special webinar, Neuroscientist turned marketer, Giulia Panozzo, has agreed to deliver a workshop on SEO testing for us.
Webinar: Mythbusting! In The Age of AI, is Structured Data Dead?
Sitebulb's Patrick Hathaway is joined by Jarno van Driel, Crystal Carter, and Dave Ojeda to discuss LLMs and structured data - do they use it or not?
SEO in 2025: Trends to Look Out For
We review insights gleaned from the SEO community in 2024 & curate some key SEO trends to dominate 2025.
Webinar: Website Migrations & Redirect Mapping Dos & Don'ts
Patrick Hathaway is joined by Mark Williams-Cook, Nikki Halliwell & Chris Lever to discuss website migrations & redirect mapping dos & don’ts.
Webinar: International SEO & Localization
Patrick Hathaway is joined by specialists Gianluca Fiorelli, Raquel Gonzalez and Zeph Snapp to discuss how international SEO and localization.
Webinar: Future Proofing Search & Optimizing for AI Outputs
Patrick Hathaway is joined by AI Consultant, Britney Muller, and Keyword Insights Co-founder, Andy Chadwick, to discuss how SEOs can optimize for AI outputs.
Webinar Recording: Google Data Leak, DOJ Trial & Algorithm
Marie Haynes joins Patrick Hathaway to discuss learnings from the Google data leak, DOJ antitrust trial, and what we know about the algorithm.
Webinar Recording: Ecommerce SEO & Growth
Jamie Indigo, Luke Carthy, Ash Young & Rachel Anderson join us to discuss all things ecommerce SEO & growth in 2024.
Webinar Recording: Agency Efficiency, Growth & Quality
Jeff Russell, Sabiha Shakil, Chris Simmance and Charlie Whitworth join us to discuss the biggest challenges for digital agencies in 2024.
Webinar Recording: SEO for News & Publishing Brands
Barry Adams, Jessie Willms, Emina Demiri & Caitlin Hathaway join us to discuss SEO tactics for news websites and publishers.
Webinar Recording: Real-World JavaScript SEO Problems
Aleyda Solis, Sam Torres & Arnout Hellemans join us to discuss the real-world SEO issues that arise from client-side JavaScript rendering. Must-watch!
Key Learnings from Women in Tech SEO Fest 2024
7 things Jojo Furnival learned from attending WTSFest London 2024, spanning accessibility, tech SEO, AI, search behaviour & more.