}
Jojo Furnival
In an extra-special webinar, Neuroscientist turned marketer, Giulia Panozzo, delivered a workshop on SEO testing for us.
Find out how to run tests for SEO step-by-step, from formulating your hypothesis to presenting your data to stakeholders. You can expect to learn:
- How to prioritise test ideas
- How to choose your test design and timeframe
- Selecting test and control groups
- Extracting and analysing data
- Data visualisation and storytelling
We recommend watching this and working through Giulia's slides here.
Watch the webinar below
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