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Articles and guides from Women in Tech SEO (WTS)

WTS Tech SEO
Building SEO-First Website Architecture: A Technical Implementation Guide Building SEO-First Website Architecture: A Technical Implementation Guide
Alyssa Corso shares her best practices for creating SEO-friendly website architecture and how to use Sitebulb to identify & fix site structure issues.
Alyssa Corso Alyssa Corso
WTS Tech SEO Paid Search
Technical SEO for Paid Search: 7 Tech SEO Issues and How to Fix Them Technical SEO for Paid Search: 7 Tech SEO Issues and How to Fix Them
Check out Oleksandra Lazarchuk’s guide to technical SEO for paid search. Learn the 7 key issues that hurt paid search campaigns and how to fix them.
Oleksandra Lazarchuk Oleksandra Lazarchuk
WTS Tech SEO Crawling
How to Audit Crawl Depth & Improve Crawl Efficiency How to Audit Crawl Depth & Improve Crawl Efficiency
A big thank you to Bengu Sarica Dincer for her insights into auditing crawl depth and improving crawl efficiency.
Bengu Sarica Dincer Bengu Sarica Dincer
WTS SEO Ecommerce
From Content to CTR: Nailing Ecommerce SEO In 2025 From Content to CTR: Nailing Ecommerce SEO In 2025
This week, we welcome Amanda Walls to share her insights on how to win at ecommerce SEO in 2025. From EEAT to faceted navigation.
Amanda Walls Amanda Walls
WTS Tech SEO Migrations
Why SEO Should Be Involved From Day 1 in Website Migrations Why SEO Should Be Involved From Day 1 in Website Migrations
Kelly-Anne Crean explains why SEO needs to be involved as soon as anyone even *thinks* about a website migration. Seriously guys.
Kelly-Anne Crean Kelly-Anne Crean
WTS Tech SEO Indexability Audits
Full Guide to the Canonical Tag Full Guide to the Canonical Tag
Stevy’s Liakopoulou’s guide to canonical tags covers what they are, how they work, common mistakes, best practices, and how to audit them.
Stevy Liakopoulou Stevy Liakopoulou
WTS Tech SEO Audits
Mastering 4XX Errors: A Comprehensive Guide Using Sitebulb Mastering 4XX Errors: A Comprehensive Guide Using Sitebulb
This guide by Chidinma Itsuokor explains 4XX errors, and how Sitebulb can detect and resolve them, so you can maintain a user-friendly website.
Chidinma Itsuokor Chidinma Itsuokor
WTS Tech SEO Enterprise Crawling
How to Support your Deployment Workstream with a Crawling Strategy How to Support your Deployment Workstream with a Crawling Strategy
Katie Cunningham shares her insights into how SEO can support website deployment via lower environment crawling.
Katie Cunningham Katie Cunningham
SEO WTS
Data Modeling for SEO: A Step-by-Step Guide Data Modeling for SEO: A Step-by-Step Guide
Julian Mangoka explores the benefits of data modeling for SEO and provides a step-by-step approach to creating one.
Julian Mangoka Julian Mangoka
WTS SEO
SEO for Technology & SaaS Companies SEO for Technology & SaaS Companies
Thank you to Erica Ylimäki for sharing her lessons learned from doing SEO for technology and SaaS companies.
Erica Ylimäki Erica Ylimäki
WTS International SEO
Multilingual SEO and keyword research explained Multilingual SEO and keyword research explained
Learn how to properly execute a meaningful multilingual SEO strategy and keyword research in this guide by Veruska Anconitano.
Veruska Anconitano Veruska Anconitano
Tech SEO WTS Audits
Beginners Guide to Technical SEO Factors with Expert Tips Beginners Guide to Technical SEO Factors with Expert Tips
Learn 8 essential technical SEO factors, how to find and fix them, plus tips from experts in the industry on communicating and staying ahead of the game.
Rosemary Osuoha Rosemary Osuoha

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