Calum Whittingham

After graduating from University of Nottingham, Calum worked as a Digital Marketing Specialist with a small B2B agency before joining Hallam in 2024. Calum specialises in driving organic growth by blending traditional SEO techniques with emerging strategies tailored for LLMs. With a background in content, Calum understands how both content and SEO can be best utilised together in order to form organic strategies and boost search visibility.