Amanda King has been in the SEO industry for fifteen years, has worked across countries and industries. She offers strategic consulting through her business, FLOQ, and has a self-paced business-led strategy course for SEOs looking to flex those muscles and accelerate their careers. Amanda has been focused on the product, the user and the business, incorporating data & analytics, user experience and CRO alongside SEO. Always happy to trade war stories, find her on LinkedIn for intermittently shared advice and thoughts on the industry.