Webinar: Mythbusting! In The Age of AI, is Structured Data Dead?}

Webinar: Mythbusting! In The Age of AI, is Structured Data Dead?

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Published 06 June 2024

Sitebulb's Patrick Hathaway is joined on February 26 by Jarno van DrielCrystal Carter, and Dave Ojeda to discuss LLMs and structured data - do they actually use it or not?

From recent conversations with two of the biggest advocates of structured data out there (Dave Ojeda and Jarno van Driel), it would seem that LLMs ignore structured data when crawling, and focus instead on the text/semantics itself. But this is the exact opposite to what most SEOs seem to believe - that LLMs need structured data and we should mark up everything under the sun.

So - we're going to get to the bottom of this. Crystal Carter will be giving her well-rounded view of AI and a more 'holistic' perspective on how structured data/entities can still be used for great benefit. And will help Patrick dig into Dave & Jarno's nerd brains!

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Jojo Furnival
Jojo is Marketing Manager at Sitebulb. Jojo has 15 years of experience in content and SEO, with 10 years of those agency-side. When Jojo isn’t wrestling with content, you can find her trudging through fields with her King Charles Cavalier.

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