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The Search Matrix: Advanced SEO Training for the Age of AI

A LIVE 3-part technical SEO x AI training series, delivered by iPullRank's Zach Chahalis. 

From crawlability and entity mapping to visibility tracking and optimization, discover how to make your sites truly AI-ready. LIVE & on-demand.

Axel Jack Metayer

“Cool insights going beyond the basics but also providing some links and real data! Great Job! Awesome speakers and perfect moderation!”

Axel Jack Metayer   Freelance Senior SEO-Manager

Enter your details to register for the webinar series

Even if you can't make the live events, we'll send you the recordings.

Who is this training for?

Developed by Sitebulb in partnership with DemandSphere and iPullRank, this webinar series is aimed at SEOs with an intermediate knowledge of technical SEO, and provides practical, technical insights on how AI and SEO intersect.

Note: All attendees get access to a 60-day free trial of Sitebulb! You will be sent the link to register for the free trial via email.

What this series covers:

Module 1: Technical Foundations & Setup

  • Why technical SEO is relevant to AI/LLMs

  • How to ensure proper technical SEO setup for AI

Module 2: AI Search Understanding & Measurement

  • Analysis of trends in bot indexing and LLM citations

  • Methods to track AI visibility (GA, Cloudflare, tool-specific approaches)

Module 3: Optimization & Advanced Topics

  • Entity mapping and its impact on AI

  • Strategies for optimizing technical SEO for AI

So, step inside The Search Matrix! Learn from industry leaders as we decode how LLMs crawl, interpret, and cite the web — and what that means for your SEO strategy.

Note: If you can't make any of the live sessions, sign up anyway to get the slides and recordings.

Free on-demand training.
Expert industry trainers.
Supporting superb SEO.