Find out how to audit your brand for AI search visibility in July’s webinar with Lily Grozeva. Audit your brand for AI search visibility - Lily Grozeva. Sign up now!

Gift (Gigii) Chidinma

Gift (Gigii) Chidinma is a content marketing strategist and writer passionate about crafting full-funnel content strategies, especially for small and growing teams. She specializes in blog articles, newsletters, video content, integrated social media strategies and branding. Outside of marketing, Gift is an advocate for mental health and holistic wellness and enjoys watching crime documentaries on YouTube.

Brand Building vs Performance Marketing: Differences and How to Use Brand Building vs Performance Marketing: Differences and How to Use
Jojo Furnival & Gift Chidinma collaborate on this article about brand building vs performance marketing and how they interact with SEO.