<h1> tag missing or empty

This means that the URL in question does not have a header 1.

Why is this important?

The header 1 (h1) tag is considered important to help both users and search engines to quickly understand what content they can expect to find on the page.

If the h1 is missing or empty, this represents a missed optimization opportunity.

What does the Hint check?

This Hint will trigger for any internal URL that has no <h1>, or has an <h1> but with no value.

Examples that trigger this Hint

This Hint will trigger for any URL that has no <h1> in the HTML. It will also trigger for any URL with an empty <h1>:

<h1></h1>

Why is this Hint marked 'Advisory'?

In Sitebulb, this Hint is Advisory, as it does not represent a clear issue. There is some debate over the importance of the <h1> as an on-page ranking signal for SEO - so this Hint exists to alert you of the issue and allow you to make up your own mind.

Further Reading

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